Backlighted Unit (Backlit) - Advertising structures which house illumination in a box to throw light through translucent advertising printed on plastic or heavy-duty paper for higher visibility especially at night.
Billboard - Large format advertising displays intended for viewing from extended distances, generally more than 50 feet. Billboard displays include, but not limited to: 30-sheet posters, 8-sheet posters, vinyl-wrapped posters, bulletins, wall murals and stadium/arena signage.
Bulletin - The largest standard format of outdoor media, the most common size is 14' high x 48' wide. Design copy is most commonly reproduced on vinyl, and then wrapped around the surface of a bulletin structure. Design copy can also be painted directly onto the surface of a bulletin or printed on paper and applied. Bulletins are sold either as permanent displays or in rotary packages. Bulletins are showing on the map as . You can search for all Bulletins on the map in the area you are interested in.
Changeable Message Sign - A sign with the ability to change content by means of manual or remote input.
Chaser Border - A border of incandescent electric bulbs or luminous tubes place around a display which flash on and off in rotation. The lights thus appear to be rapidly moving around the border. This is frequently used on theatre marquees.
Conforming Sign - A sign that is legally installed in accordance with federal, state, and local permit requirements and laws.
Cutouts; Extensions; Embellishments - Temporary add-ons to the structure (usually bulletins) that extend beyond the standard structure area to command greater attention to the message. Can include letters, packages, 3-D elements, fiber optics, etc.
Dioramas - These signs are custom designed creations with incorporate sign face messaging with additional physical features to catch the eye of the public. The signs may use mannequins, fencing, custom lighting, or themed architectural features in their construction. This type of sign is usually found only in the most intense urban environments.
Directional Sign - 1: A sign erected for the convenience of the public such as for directing traffic movement or identifying public facilities but containing no advertising. 2: An advertising sign whose purpose it is to direct the public to the advertiser's premises.
Double-Faced Sign - A sign with two parallel faces.
Electronic Variable Message Sign (EVMS) - A sign depicting action, motion, light, or color changes through full motion video, electrical or mechanical means. Although technologically similar to flashing signs, the animated sign emphasizes graphics and artistic display.
Fascia Sign - A building mounted sign.
Listed Sign - A sign label to indicate that the manufacturer of the sign is identified on a list published by a nationally recognized testing laboratory as producing signs in conformance with the applicable American national standard.
Mobile Billboard - A truck or trailer equipped with one or more poster panel units. The unit can either be parked at specified venues or driven around designated localities.
Nonconforming Sign - One which was lawfully erected, but which does not comply with the provisions of State law or State regulations passed at a later date or which later fails to comply with State law or State regulations due to changed conditions. Illegally erected or maintained signs are not nonconforming signs.
Off Premise Sign - A sign directing attention to a specific business, product, service, entertainment event or activity, or other commercial activity that is not sold, produced, manufactured, furnished, or conducted at the property upon which the sign is located.
On Premise Sign - A sign whose message and design relates to a business, profession, product, service, event or other commercial activity sold, offered, or conducted on the same property where the sign is located.
Paint (Permanent) Bulletins - 14 feet by 48 feet -These signs are large and quite expensive to build. They are usually found along the Interstate system and are typically supported by a single monopole.
Poster Panel - An advertising structure on which standardized posters are displayed.
"8 Sheet" Posters - These signs are usually only found on secondary arterial highways and in urban areas. 8 sheet posters are targeted primarily at automotive travelers and pedestrians. Also known as "junior posters". "8 Sheet" Posters are showing on the map as . You can search for all 30-sheet posters on the map in the area you are interested in.
"30 Sheet" Posters - Primarily found in commercial and industrial areas on secondary arterial roads and are primarily aimed toward the automotive traveler. Overall signboard surface is approximately 12 by 24 feet, with an advertising image of 10.5 feet by 21 feet. "30 Sheet" Posters are showing on the map as . You can search for all 30-sheet posters on the map in the area you are interested in.
Wrapped Square Posters - These signs are 24.5 feet by 24.5 feet in size and display vinyl advertising copy. They may be found in areas similar to those that use standard 30 sheets and "wrapped" 30 sheets.
Wrapped "30 sheet" Posters - These signs are the same size as the traditional "30 sheet" poster, but they maximize copy size by taking the message surface out to the very perimeter edge of the structure. Overall copy size is approximately 12 by 24 feet. Bulletins are showing on the map as . You can search for all 30-sheet posters on the map in the area you are interested in.
Premiere Panel - A standardized display format measuring 12' 3" x 24' 6" in overall size. Premiere panel units offer the impact of a bulletin by utilizing a single sheet vinyl face stretched over a standard 30-sheet poster panel.
Premiere Square - A standardized display format measuring 25' 5" x 24' 6" in overall size. The premiere square offers spectacular impact by utilizing a single-sheet vinyl face stretched over two stacked 30-sheet poster panels. In some markets, this same technique can be applied to stacked 8-sheet poster panels measuring 12' 6"x 12' 1" in overall size.
Sign - An outdoor sign, light, display, device, figure, painting, drawing, message, placard, poster, billboard or other thing which is designed, intended of the advertising or informative contents of which is visible from any place on the main-traveled way of the Interstate or Primary Systems, whether the same be permanent or portable installation.
Spectaculars - Very large and expensive, spectaculars have no standard dimension. Signs are custom built, frequently incorporate motion and/or fiber optic technology and 3-D features.. These signs are typically used in areas of mass consumer exposure, such as Times Square or the Las Vegas Strip.
Stacked Panels (Decked Panels) - Two advertising panels built vertically, one above the other, and facing the same direction.
Street Furniture - Advertising displays, many that provide a public amenity, positioned at close proximity to pedestrians for eye-level viewing or at a curbside to impact vehicular traffic. Street furniture displays include, but are not limited to: transit shelters, newsstands/news racks, kiosks, shopping mall panels, convenience store panels and in-store signage.
Taxi Displays (tops, trunk and interior displays & exterior wraps), truck side displays (sides, tails & headers) and/or vehicle wraps (cars, vans & SUVs)
Trim (Molding) - A frame of metal, fiberglass, plastic or wood that surrounds the surface of an outdoor advertising structure.
Tri-Vision - A painted display embellishment, which, through use of triangular louver construction, permits the display of three different copy, messages in a pre-determined sequence. (Also called Multi-Vision).
V-Type Sign - An off-premise sign structure that consists of multiple sign facings placed at angles to each other, oriented in different directions and not exceeding 10 feet apart at the nearest point to each other.
Wall Scapes - These signs are murals that are typically painted onto the side of a building or other massive structure. In certain applications, vinyl advertising copy may be applied to or suspended from a wall. These signs may be huge vinyl signs draped down or wrapped around buildings, suspended from construction scaffolding, or other supporting framework. These signs and are sometimes referred to as "building warps".
Wall Mural - An advertising display applied directly onto the exterior surface of a building. Painting directly onto the surface is the most common application method; however, a painted or printed vinyl substrate can also be applied to a wall surface, depending on the location.
Wall Sign - A building-mounted sign either attached to or displayed or painted on an exterior wall in a manner parallel with the wall surface, and not projecting more than1inches from such surface. (See fascia sign.)